Sharing a new office vision with Louis Vuitton
Clients: Louis Vuitton for AMPM Design
Role: Concept & Design
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A. challenge
A high-end idea deserves a high-end format. That’s why interior-design firm AMPM asked me to help turn their pitch into a credible, covetable object.
A. storyWhen you’re talking to one of the leading names in luxury, a PowerPoint on a USB stick isn’t going to make the grade. Instead, I worked to re-imagine AMPM’s sketches and visualisations for the LV HQ as a beautiful book. Knowing that personalisation is everything, I designed a die-cut cover to graphically highlight the head office’s address and the overall visual identity was inspired by the Louis Vuitton brand. A digital iteration completed the approach.
A. resultThis project proved that a successful pitch is a conversation. Speaking the same design language as your prospective client is a must.